
Loyalty Marketing Breaking News
COLLOQUY reports on news and trends of interest to marketers across all industries and around the globe. If your company has a story idea that might be of interest to COLLOQUY readers, please contact us.
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09/30/2008 Fresh Funds program sticks in (and next to) your mind U.K.: BT issues 100,000th credit card SkyMiles members earn double MQMs flying Delta shuttle Alliance Data signs Gander Mountain 09/29/2008 Walgreen says loyalty card under consideration New Zealand: Fly Buys to reward business Harrah’s Entertainment expands Total Rewards 09/25/2008 Update: Continental minimum miles What’s big, green and ugly in New York City? Alliance Data signs new agreement with AnnTaylor Northwest, Delta shareholders approve merger 09/24/2008 Capital One launches No Hassle Giving web site Saudi Arabia: SABB launches new Islamic credit card SkyMiles members earn double bonus on select international Delta flights Canada: Ottawa teams with Green Rewards U.K.: British Airways launches social media network American’s top customers to get PriorityAAccess 09/23/2008 Citibank thanks customers with 5 million ThankYou points U.K.: Nuts TV to offer rewards for watching HSBC to reward green efforts through sweepstakes Australia: Qantas delays frequent-flyer program IPO U.K.: Play.com links up with Yates Rite Aid offers help to stressed caregivers Do loyalty programs boost market share? Russia: PayPass makes debut in Russia Turkey: Garanti Bank rolls out advanced EMV contactless cards Business travelers complain about redeeming miles Points International adds India’s Trident Hotels 09/18/2008 Canada: Aeroplan Members can earn miles at Sobeys in Western Canada Best Buy introduces Geek Squad-backed service plans Capital One launches checking account with rewards Accor launches AIClub — worldwide hotel loyalty program Malaysia: Esso launches promotions to increase Smiles membership HipCricket to offer loyalty program Australia: CBA adds Virgin Blue’s Velocity to loyalty program Amtrak offering double points on all routes Southwest passengers approve the cashless cabin U.K.: Daily Mail to give away 80s CDs Office products company teams with HP for loyalty program Hyatt Hotels offers faster free nights Chase, United Airlines renew credit card agreement Mall Networks names new president and CEO United Airlines boosts 2nd-bag fee to $50 U.K.: Got milk? Motorola and Sprint gas up new customers Dubai: QNB Al Islami teams with Qatar Airways 09/17/2008 Doubletree Hotels introduces Meetings by Doubletree program 09/16/2008 Heinen’s augments Preferred Customer Card 09/11/2008 Delta creates new loyalty program post, Jeff Robertson new VP Delta launches improved SkyMiles shopping; adds 350 retailers USAA gives cost breaks to Gustav victims Upromise launches national paperless coupon program SmarterTravel wonders: How much does that free ticket cost? AirTran Airways upgrades A+ Rewards program 09/10/2008 China: Overview of hotel loyalty marketing Earn double points or double miles plus with Priority Club Kuwait: IKEA holding a special Ramadan Surprises promotion Harrah’s Entertainment, Points International team up Energy company issues Marriott Rewards Voila launches Husa plus loyalty Program Fly away with Marriott Rewards MegaMiles 09/09/2008 Costa rolls out loyalty program for U.S. customers 09/05/2008 A.C. Moore: You shop. We reward. 09/04/2008 Canada: Shoppers Drug Mart adds enhanced rewards tier U.K.: Vodafone launches Text Unlimited Three airlines join ANA ProFlyer Bonus scheme OfficeMax offers gas cards to program members Spare the rod, reward the child, er, tenant AirTran doubly rewards Atlanta-based flights Online coupon/social networking test highlights problems 09/03/2008 Amex has highest customer satisfaction for second consecutive year Harold’s enhances, goes multi-tender for Style Points Points International partners with TACA International Airlines DOLLAR and Thrifty Car Rental launch Daily Dividends Chiquita launches customer rewards program 09/02/2008 Customer-centric retailing first step to customer loyalty U.K.: New partnerships for Varsity’s V Card U.K.: Celebrate with MorePoints on Nectar Amex birthday U.K.: Times and Sunday Times launching loyalty card program Starwood introduces SPG Flights 08/28/2008 COLLOQUY welcomes Loylogic as first Network Partner in Europe SUBWAY lets diners earn money for schools Best Western’s new game for business travelers Gotta have H.AVE 08/27/2008 Uganda: Uchumi supermarket introduces shopping cards New Chevron and Texaco Visa credit card National Car Rental, Hilton launch sweepstakes U.K.: W H Smith replaces Clubcard email program U.K.: Brewer launches ale loyalty scheme Alliance Data signs Orchard Brands Chase and Visa testing coupons to mobile phones Hotel loyalty programs becoming more popular Vons ends double-coupon policy Marriott Rewards members can now earn on the links 08/26/2008 Update on Delta/Northwest merger Clean and Tide-y U.K.: Nectar music store opens American Savings launches loyalty program 08/25/2008 Popping the cork on Jordan Estate Rewards 08/21/2008 Cross-industry analysis of loyalty program usage and effectiveness Polo to launch shopping by cell phone Australia: Woolworths to launch reward credit card Is an airline card worth carrying? Continental awards 21 million miles in poker jackpot New Virgin Atlantic Amex card from Bank of America GM offers employee discount to all on 2008 models U.S. consumers expect to maintain frugal grocery shopping habits Telecom customer satisfaction study released Canada: Canadians becoming strategic shoppers Alliance Data signs Southern Pipe for PLCC program 08/19/2008 Jamaica announces OneLove tourism program 08/18/2008 COLLOQUY pauses to admire the name 08/14/2008 COLLOQUY survey request U.K.: Expedia joins Nectar U.K.: Flybe celebrates one year of Rewards4all And ye shall call them Greensleeves American raises number of miles required for free trip Get Carbon Cred with new green rewards card JCPenney launches rewards program Canada: Aeroplan to partner with Sobeys in specific provinces British Airways, American Airlines and Iberia sign deal 08/13/2008 National Car Rental returns One-Two-Free initiative Starbucks pilots new loyalty card Understanding and cultivating luxury consumer loyalty critical Ukrop’s customers save $515,000 on fuel Report: Telecoms not using loyalty to push content 08/12/2008 New Jiffy Lube Fleet Card delivers convenience to fleet drivers Virgin Megastores USA using customer loyalty to beat economy 08/09/2008 Travel Club offering TripleDip rewards Politics can be rewarding...no really Gas rebate program helps retailers build traffic 08/08/2008 Bubbly and birthday cake from Virgin America 08/07/2008 1-800-Flowers.Com to extend Fresh Rewards program Charter Communications teams with Mall Networks PayPal UK introduces debit card Red Lion Hotels teams with Preferred Hotel Group Flagstar Bank offers cash incentive for account/loyalty program signup 08/06/2008 HHonors to revise Elite qualification system Delta to offer Wi-Fi on U.S. flights Toro expands loyalty program ExxonMobil launches new rewards credit card program Gather stages loyalty member Invite-a-thon Amazon to increase focus on loyalty programs 08/05/2008 Bed, Bath and the Wild Blue Yonder Hilton HHonors joins AIR MILES Reward Program Sav-More introduces Prescription Rewards Club Further proof that gas is the new green Walgreens enhances Prescription Savings Club Fuel Perks keeps pumping Miwok Airways teams with Enterprise Rent-A-Car U.K.: IKEA introduces MVNO to its Family loyalty program 08/04/2008 HHonors teams with TACA for Points & Miles
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