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COLLOQUY Press Room

Expert commentary from the best minds in loyalty.
COLLOQUY consultants and editorial staff are among the most sought-after loyalty marketing experts in the world—just ask the Wall Street Journal, USA Today, Advertising Age, Business 2.0, Brandweek, Forbes.com, MSNBC.com or any of the myriad publications that rely on COLLOQUY for expert commentary on customer loyalty. We welcome media inquiries and respond promptly to all requests. Follow the links below to learn more information about COLLOQUY and to browse our recent press releases. For immediate media assistance, use our contact form or call Jill McBride at +1.513.231.5115.

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COLLOQUY Press Releases

March 25, 2010

December 23, 2009

Top 10 Tips To Save Holiday Green Using Reward Points, Airline Miles

December 14, 2009

COLLOQUY Reminds Loyalty Marketers That A Marriage Based on Data Can Lead to Happily-Ever-After

November 18, 2009

U.S. Market Destined to be Next Coalition Loyalty Battleground

October 14, 2009

COLLOQUY Urges Loyalty Marketers To Do Well By Doing Good: Adopt A Cause Marketing Strategy

September 30, 2009

Retail Reward Programs: They’re More Important in the Recession, Say Nearly One-Third of U.S. Consumers

Retail Reward Programs: They’re More Important in the Recession, Say Over 20% of Canadian Consumers

September 17, 2009

COLLOQUY Creates Editorial Advisory Board to Guide Loyalty Marketing Magazine Content and Research Endeavors

August 19, 2009

Canadian Consumer Membership in Loyalty Programs Near Universal: Participation Up 9% Through Recession, Reaching 93.6%

August 17 , 2009

COLLOQUY Editorial Director Rick Ferguson Pens Bill of Rights to Protect Rewards Credit Cardholders

July 23, 2009

Recession Toll: 31.2% Decline in Active Participation in Travel Rewards Programs, COLLOQUY Research Shows

July 1, 2009

U.S. Consumer Participation in Loyalty Programs Jumps Nearly 20% Amidst Recession, Says Latest COLLOQUY research

June 10, 2009

Retailers Now Claim Largest Share of U.S. Loyalty Marketing Program Memberships, COLLOQUY Research Shows

May 12, 2009

U.S. Travel and Hospitality Loyalty Program Membership Reaches 556 Million, COLLOQUY Research Shows

April 29, 2009

COLLOQUY Reveals Recession-Resilient Marketing Strategies to Give Marketers Courage Under Fire

April 20, 2009

Financial Services Industry Surpasses Airline Sector as Largest Single U.S. Market for Loyalty Rewards Programs, COLLOQUY’s 2009 Census Shows

April 14, 2009

2009 Loyalty Census from COLLOQUY Shows Membership in U.S. Loyalty Rewards Programs Approaches Two Billion

Over 114 Million Active Canadian Loyalty Program Memberships in First-Ever Measurement of Canadian Loyalty Participation, according to COLLOQUY Research

April 6, 2009

COLLOQUY Research Identifies Top 5 Reasons Canadians Talk, Blog, Email and Post Info About Their Favourite Brands

March 2, 2009

COLLOQUY Reveals How to Prevent Erosion of Brand, Employees and Customers In Economic Downturn

January 22, 2009

COLLOQUY Presents Loyalty Marketing Insights From Charter Communications, Macy’s & Wyndham Worldwide

December 16, 2008

Free Webinar: Creating New Opportunity in a Tumultuous Economy – Loyalty Marketing to the Underbanked

December 15, 2008

COLLOQUY Reveals Global Trends in Loyalty and Relationship Marketing for Today’s Tough Economy

August 28, 2008

Latest COLLOQUY Magazine Reveals Underserved Small Business Sector as Major Untapped Market for B2B Loyalty Strategies

June 19, 2008

The U.S. Retail Loyalty Index: Where and Why They Buy

June 13, 2008

COLLOQUY Unveils Nationwide Retail Loyalty Index: Costco and Macy’s Generate Top Customer Loyalty

May 28, 2008

Latest COLLOQUY Magazine Discusses Telecom’s Plans to Engage Customer Loyalty

May 23, 2008

COLLOQUY Unveils Nationwide Retail Loyalty Index: Costco and Macy’s Generate Top Customer Loyalty

Loyalty Reward Programs: The Antidote to Economic Stimulus Payment Shrinkage

April 15, 2008
COLLOQUY Consulting Practice Grows With Executive Staff Addition

March 11, 2008
COLLOQUY Presents Loyalty Marketing Insights From Hilton, Gap, Coca-Cola, American Express & AIR MILES Reward Program

November 26, 2007

Top 10 Tips To Save Holiday Green Using Reward Points, Airline Miles

November 13, 2007
Breakthrough Research Reveals Canadian Participation in Loyalty Programs Outpaces U.S. By More Than 50 Percent

November 5, 2007
COLLOQUY Adds Key Staff to Global Loyalty Marketing Consulting Team

October 11, 2007
Free Webinar: Loyalty Marketing Trends in the Hottest Demographic Segments

September 21, 2007

Latest COLLOQUY Magazine Reveals Global Trends in Loyalty and Relationship Marketing

September 5, 2007

Demographic Research From COLLOQUY Identifies Loyalty Trends Among Hottest U.S. Market Segments

May 9, 2007
Latest COLLOQUY Magazine Reveals Trends in Health Care Loyalty Marketing

April 23, 2007

COLLOQUY Quantifies Explosive Growth in Financial Service Loyalty Programs

March 8, 2007
COLLOQUY Presents Loyalty Marketing Insights From Citigroup, Hewlett-Packard and Alaska Airlines

February 15, 2007
Latest COLLOQUY® Magazine Reveals Global Trends in Loyalty and Relationship Marketing

Devember 6, 2006
New COLLOQUY Report Shows Banks Increasing Customer Retention/Growth with Loyalty Marketing

November 30, 2006
COLLOQUY® Announces Staff Additions to Support Loyalty Marketing Consulting, Publishing, Research & Education Practice

October 23, 2006
Latest COLLOQUY® Magazine Reveals Trends in Entertainment and Leisure Loyalty Marketing

August 22, 2006
New COLLOQUY® White Paper Explores Loyalty Marketing in the Consumer Packaged Goods (CPG) Industry

August 16, 2006
Brazil’s Dotz Marketing S.A. Joins The COLLOQUY Network

June 26, 2006
Latest COLLOQUY® Magazine Takes Stock of Loyalty Marketing in the Supermarket Aisles

May 2, 2006
Customer Loyalty Solutions (Malaysia) Joins COLLOQUY Network

April 5, 2006
COLLOQUY® Magazine Tackles Luxury Loyalty, Hospitality Programs, Relationship Banking & More

March 27, 2006
New COLLOQUY® Report Reveals Three Evolutionary Trends That Will Transform Loyalty Marketing

February 6, 2006
New Loyalty-Marketing Report and Webinar Demystify Neural Network Models for Marketing Analytics

December 22, 2005
Latest COLLOQUY® Magazine Explores Three New Loyalty Marketing Trends

November 29, 2005
New Research Settles Reward vs. Recognition Debate: A Combination Approach Improves Revenue & Reduces Attrition

November 9, 2005
Latest COLLOQUY® Magazine Explores Sports Loyalty, Customer Analytics & More

August 16, 2005
Latest COLLOQUY® Magazine Examines The Long Tail of Loyalty Marketing

June 15, 2005
The COLLOQUY® Group, Frequency Marketing, Inc. Exports Global Loyalty

March 15, 2005
New COLLOQUY® Issue Examines Loyalty Marketing in the Fuel-Convenience Store Industry